Tag: strategy
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Life as a Brand Strategist
My take on adulting, self-doubt and the many (un-said) mini-struggles of being an intern. Today marks my last day interning at be as you are (BSUR) as a brand strategist. An average weekday is getting ready to venture the public transport system in Amsterdam to hopefully be at the office by 10 AM. No one…
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Working at Baby – A Different Kind of Fashion PR
Hi, my name is Chirine Harrabi and I am currently finishing up my last year of Communication Science at UvA.As part of this Bachelor, I did an internship at one of the most contemporary PR Agencies in Amsterdam. The new breed PR and communication company Baby (formerly known as Bam-works) is made up of a…
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“Value”-able Communication
Insights from a marketing intern on the importance of defining your values and basing your corporate communication around them “Values are like fingerprints. No one has the same but you leave them on everything you do.” – Elvis Presley Our values steer the course for our future. Is it any wonder that values are so…